AAGO Strategic plan 

Guiding Our Vision. Strengthening Our Industry.

At the Apartment Association of Greater Orlando (AAGO), our Strategic Plan serves as the foundation for everything we do. It reflects our commitment to elevating the rental housing industry in Central Florida through meaningful action, bold advocacy, and intentional connection.

The trusted source of Advocacy, Connections, and Education for the rental housing industry in Central Florida.

We’re here to empower industry professionals, strengthen community ties, and champion policies that support continued growth and opportunity. Our mission is not just a statement—it’s a daily commitment.

Mission Statement

The trusted source of Advocacy, Connections, and Education for the rental housing industry in Central Florida.

We’re here to empower industry professionals, strengthen community ties, and champion policies that support continued growth and opportunity. Our mission is not just a statement, it’s a daily commitment.


Strategic Pillars

AAGO’s work is focused on three core pillars that guide our initiatives and programming:

We amplify the voices of our members by representing their best interests to local and state government. Through strong relationships and grassroots engagement, AAGO ensures that the multifamily industry remains a priority in public policy conversations.

Key Objective: Protect and promote the rental housing industry through effective legislative and regulatory advocacy.


We build a vibrant network of professionals and partners, creating opportunities for meaningful collaboration and industry engagement. Whether it’s at a signature event or in a leadership forum, connection is at the heart of our community.

Key Objective: Foster relationships that fuel innovation, leadership, and growth across our membership.


We invest in people. Through diverse education offerings, professional development, and credentialing programs, we help our members level up—personally and professionally.

Key Objective: Deliver impactful education and training that supports career advancement and operational excellence.


Why It Matters

The multifamily industry is evolving and so are we. Our Strategic Plan keeps us focused on what matters most: supporting our members, advancing our industry, and building a stronger Central Florida.

Together, we Advocate, Connect, and Educate, so our members can lead with confidence.