Jon Simpson
Founder/CEO
Criterion.b/Swifty
Supplier Partner
Original Join Date: 2026
Professional Bio
Jon Simpson is the Founder and CEO of Criterion.B, a multifamily branding and marketing agency, and Swifty, a website and digital marketing platform built for apartment communities. Criterion.B helps owners and management companies with branding, websites, SEO, paid media, social media, print materials, and promotional products. Jon is focused on helping apartment communities stand out, lease faster, and get more from their marketing.
Interests
Engagement (Networking/Events), Marketing and Sales, Industry Trends, Leadership Development, Advocacy (Issues, Government Affairs, Politics)
