Personal Customer Service in a Digital Age
In a world where automation, AI, and self-service tools are becoming the norm, exceptional human customer service stands out more than ever. This session explores how today’s onsite teams can deliver personalized, memorable experiences—without sacrificing efficiency or the benefits of modern technology.
Attendees will learn how to blend digital tools with genuine connection, recognize opportunities to elevate interactions, and adapt communication styles to meet the expectations of today’s tech-savvy residents. From managing online reviews to crafting meaningful in-person moments, this class offers practical strategies to strengthen resident satisfaction and build lasting loyalty in a digital-first landscape. Whether you are leasing apartments, managing resident expectations, or selling a product/service...ALL of these require stellar customer service to be successful.

Pricing
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FREE for APASS Members!
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$39.00 Member Rate
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$80.00 Non-Member Rate
This course earns 1.50 CEC credits and is ideal for:







Meet Your Instructor

Russ has a successful background in hospitality, event, and non-profit management. He enjoys the challenge of a not-for-profit trade association in that every day is completely different from the day before. Speaker/trainer on all things mobile tech, customer service ninja, leadership, emotional intelligence, and how to build the perfect team. Strategic planning is a passion, and he loves helping organizations reach their potential.
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